Independent brands ranked first and third in China SUV sales list, and super hybrid technology opened up a new blue ocean market.
The last month of 2021 passed quietly. According to the data of the Association, in the top ten domestic SUV sales list in December, two China brands ranked among them, and BYD Song model ranked third in the SUV sales list in China market.
According to the data of the Association, the sales volume of BYD Song family series was particularly bright in December 2021, ranking third in the SUV list of China market in December. According to the ranking of China Automobile Center, among the Song family, Song PLUS DM-i scored 23,153 vehicles, and the single product once again ranked as the champion in the A-class SUV market in December. And at the end of the year, with a total of 61,949 vehicles insured in the whole year, it ranked as the annual insurance champion of the national A-class plug-in SUV market, delivering a satisfactory answer for the market and consumers.
DM-i technology empowerment, Song PLUS DM-i product strength, good reputation, worth waiting for.
Since the release of DM-i super hybrid technology, the popularity has remained high, attracting the attention of many consumers with the advantages of "fast, economical, quiet, smooth and green". It can be said that DM-i super hybrid technology has opened up a new blue ocean market and promoted the development of hybrid technology market. Many companies have also laid out hybrid products with the intention of cutting into this new mainstream SUV market.
Industry-leading technical support and leapfrog product strength have enabled Song PLUS DM-i to set off a wave of plug-in hybrids in the market. At the end of 2021, it won the championship of plug-in hybrids for two consecutive months, and it is a well-deserved dark horse of the year. Although there is a situation that "one car is hard to find", the sales volume and excellent user reputation show that a good car is still worth waiting for. The users of Song PLUS DM-i who have picked up their cars are very satisfied with it, and the NPS net recommendation index of users is as high as 94%, and it is still rising. Warm market response and good user reputation are the best proof of the strength and competitiveness of Song PLUS DM-i products.
DM-i sells well, and the Song family adds new recruits.
On December 22, 2021, BYD took advantage of the situation and launched the 2022 Song Pro DM-i, which won the public’s attention with its subversive advantages of "fast, provincial, quiet, smooth and green", luxury design of the national tide and leapfrog intelligent technology.
When consumers are still struggling with fuel consumption or power when buying a car? Song Pro DM-i told everyone that adults don’t have to make choices. The 2022 Song Pro DM-i accelerates up to 7.9 seconds in 100 kilometers, overtaking at high speed, and the power is on call; The fuel consumption per 100 kilometers is as low as 4.4 liters, which is only half of the fuel SUV of the same level. The cost of using a car is only 3 cents per kilometer, and there is no pressure on daily use! With the blessing of extreme fuel consumption, the comprehensive battery life reaches 1090 kilometers, and the battery life performance far exceeds that of fuel SUV! At the same time, the 110KM model supports DC fast charging, and the acceleration and charging are one step ahead! The 2022 Song Pro DM-i perfectly solved the two major pain points of SUV "slow speed increase+high fuel consumption". "fuel SUV subversive", the 2022 song Pro DM-i is well deserved.
With the expansion of BYD’s factory, the production capacity will continue to increase. It is not difficult to predict that after this winter, Song PLUS DM-i will be fully fired, boosting all models to break the advanced stage and continue to climb to the top.
With its excellent performance, Song PLUS DM-i has been tested by the market for one year, and its sales reputation has been double bumper. As hybrid models are more and more accepted by the market and consumers, Song PLUS DM-i will take the lead in the future, and the brand sales of the 2022 Song Pro DM-i will not be underestimated throughout the year. At the same time, BYD will also increase the launch of DM-i models in the future. Ocean Net’s first car and warship car equipped with DM-i super hybrid technology are the first models — — Destroyer 05 also appeared at the previous Guangzhou Auto Show, which constitutes a brand-new product layout. The two-car strategy of "SUV+ sedan" will compete in the mainstream market together, and the future is worth looking forward to! (Zhang Guo)