NIO, "landing" in five European countries

On June 17, NIO announced that its NIO EL8 (domestic model ES8) has been officially launched in five European countries, Norway, Germany, the Netherlands, Sweden and Denmark. This is the sixth model launched after NIO launched in the European market.

Specifically, the NIO EL8 offers two models. The 75 kWh battery version is priced at 94,900 euros (about 739,000 yuan); the 100 kWh battery version is priced at 103,900 euros (about 809,000 yuan). For reference, the NIO ES8 is priced at 49.80-598,000 yuan in China. This means that the starting price of the NIO EL8 in the German market is about 240,000 yuan higher than the starting price of the domestic ES8.

As a well-crafted luxury electric SUV, the NIO EL8 shows its extraordinary quality in details. The design has maintained the consistency with the ES8 sold in China. From the hidden door handle to the watchtower laser radar, to the equipped multiple high definition cameras, it all shows the NIO’s scientific and technological strength and innovative spirit.

In terms of configuration, the car has a 6-seat layout of 2 + 2 + 2 type. The first two rows of seats use a seat frame platform developed by Weilai, with heating/ventilation/massage functions, and the third row of seats supports seat heating. Equipped with a suspended central control screen and a full LCD instrument, it not only enhances the comfort of the ride, but also makes a clever article on the sense of technology.

In terms of power, the NIO EL8 is equipped with a front and rear dual-motor four-wheel drive system, with a combined power of 480 kW and a peak torque of 850 Nm. It is also equipped with a dual-cavity air suspension, a CDC dynamic damping control system, and a Bosch IPB intelligent braking system.

Earlier, NIO founder, chairperson and CEO Li Bin announced the company’s expansion plans in the European market at the opening ceremony of "NIO Center | Amsterdam". Despite the current uncertainty of the European Union’s tariff policy on electric vehicles in China, NIO is still committed to the development of the European market.

Li Bin mentioned that electric vehicles are of great significance to the sustainable development of the environment. If the European Union imposes high tariffs on Chinese electric vehicles, NIO will make corresponding business decisions based on market conditions.

In 2023, the cumulative sales volume of NIO in the European market is 2,399 vehicles. At the same time, the company has laid out a charging and swapping network in Europe, with 43 swapping stations, 45 overcharging piles, and connected to 600,000 third-party charging piles.

"When NIO’s annual sales in the European market reach about 100,000 units, we will consider establishing a production base in cooperation with local partners," Li Bin said.