Platform self-employment, online part-time employment … The digital economy is reconstructing the employment model.

　　Source: China Communication Research Institute, China Internet Information Center, Analysys Consulting.

　　Cartography: Cai Huawei

　　In the Internet age, young people spend more and more time online and are often accused of "doing nothing". According to statistics, among the digital users in China in 2019, users aged 35 and below accounted for 68.15%. What are they busy with online? Some people became online doctors and food bloggers and moved their offices online. Some people use their spare time to develop sideline businesses such as design and writing, so as to cultivate interest and increase income. Some people work as cyber security volunteers and public review staff in their spare time, doing public welfare online and promoting positive energy … … They are all doing business online.

　　This edition will launch "Big Data Observation Network Gathering Youth Power" from now on, focusing on the vigorous vitality and surging kinetic energy released by contemporary young people on the Internet.

　　— — Editor

　　"Goodbye, alma mater, and go home to work." After graduation, Yu Pei’s employment choices are slightly different from those of his classmates. After graduating from a 211 college, she joined a self-media company, responsible for writing manuscripts and planning content.

　　In recent years, the digital economy has flourished, giving birth to many online jobs. More flexible working hours and fresh and interesting work content have attracted more and more young people to online jobs, and new flexible employment has developed rapidly. According to the White Paper on the Development and Employment of Digital Economy in China in 2019, there were 191 million jobs in China’s digital economy in 2018, accounting for 24.6% of the total employment in that year.

　　Food blogger and network marketing specialist … … Digitalization of the tertiary industry has spawned a large number of online jobs.

　　"I am an online fitness instructor." After bidding farewell to the gym where he took office, Li Wencan moved his work online. Li Wencan recorded fitness teaching videos for various online platforms, wrote fitness popular science articles for knowledge sharing websites, and served as a class teacher on fitness APP to answer fitness questions for students.

　　"I still take orders on the APP and provide on-site fitness guidance services for two or three hours a week." Li Wencan is still satisfied with the current income situation. "The monthly income is about 15,000 yuan, which is only a lot more than the previous income in the gym, but there is much more freedom and no pressure on course sales."

　　"I am an online pediatrician." From 8: 00 am to 11: 00 pm, Guo Qing is responsible for the WeChat group, and the notifications are one after another. In the eyes of many novice parents, the baby can’t eat well, sleep well and have a fever. It’s right to find Guo Qingzhun.

　　"Bao Baba Bao Ma will send me the baby’s symptoms and photos, and I will make a preliminary diagnosis accordingly, telling parents whether to continue observation or go to the hospital for further examination." Guo Qingxiao said that he is a family doctor in more than 300 families and has contributed a little to alleviating the difficulty of pediatric registration. "In fact, babies are sick, and many situations are minor problems. They can recover after a few days’ rest." Guo Qing said.

　　"I am a food blogger." After accumulating a certain popularity on a food platform, Vince resigned from his original job and became a full-time food blogger. "My daily job is to record pastry making videos and write cooking strategies." Wensisi’s food blogger is very popular. Not long ago, he just sold his own baking tutorial on a platform.

　　Private travel itinerary customizer, online media writer and online marketing specialist & HELIP; … Exploring these online jobs in detail almost all stems from the transformation of digital service industry. "Because the tertiary industry has the characteristics of high transaction costs, low proportion of fixed assets and low technology intensity, it is easier to carry out digital transformation, thus creating a large number of online jobs." Yu Xiaohui, vice president of China Institute of Information and Communication, said that the digital economy’s ability to absorb employment is mainly reflected in the tertiary industry. In 2018, there were about 134.26 million digital transformation jobs in the tertiary industry, accounting for 37.2% of the total employment in the tertiary industry. The proportion increased by about 4 percentage points.

　　Zhou Guangsu, an associate professor at the School of Labor and Personnel of Renmin University of China, said that the digital transformation of the tertiary industry has spawned new models such as platform economy and sharing economy, among which the platform economy is the most eye-catching and has become a new engine to promote entrepreneurship and employment in recent years.

　　Platform self-employment and online part-time employment … … The digital economy is reconstructing the employment model.

　　In addition to actively participating in online jobs, many young people choose to work part-time online to earn pocket money. According to Zhaopin’s recruitment survey data, in the first half of 2019, 8.2% of professionals had part-time income.

　　The research report shows that with the development of the platform economy, work is becoming more and more unrestricted by space and time. Having a main business to make a living and taking into account an interest, the main and sideline business at the same time has become a way that many young people yearn for.

　　"We found in the survey that through the Internet, whether it is programming, planning, agency operation, makeup, etc., as long as you have expertise in technology and talent, you can develop into a second career." The person in charge of a recruitment website said.

　　"The digital economy is reconstructing our employment model." Yu Xiaohui said that network information technology and internet platforms provide individuals with resources such as market, R&D and production, and individuals can engage in economic activities without entering traditional enterprises. Accordingly, employment forms have become flexible and diverse, and new flexible employment modes such as self-employment, freelance employment and part-time employment have sprung up rapidly.

　　Yu Xiaohui said that the digital economy has promoted four major changes in China’s flexible employment: First, the scale has exploded and the transition from marginal supplement to important composition has been realized. "Nowadays, with the development of new modes and formats such as online shopping and sharing economy, the number of flexible employees has increased rapidly and has gradually become an important employment force." Second, the scope has expanded rapidly to realize the transformation from a few fields to diversified fields of employment. Flexible employment is not only distributed in the field of business circulation, but also widely distributed in diversified fields such as logistics and live broadcast. Third, the quality has been continuously improved, and the transformation from low-level employment to high-level employment has been realized. More people with high academic qualifications and high human capital participate in flexible employment, especially in the fields of knowledge sharing, and the education level of flexible employees has been greatly improved. Fourth, the competitiveness has greatly jumped, and the transformation from passive choice to active participation has been realized. Nowadays, relying on the empowerment of technology and platform, flexible employees can compete in more fields, and can better meet the increasingly personalized needs in specialized fields. Flexible employment has become the active choice of employees.

　　Identification of labor relations and reasonable working hours … … Protection of labor rights and interests has become a new topic.

　　Looking ahead, Zhou Guangsu said that with the acceleration of the digitalization of the secondary industry, the number of online jobs in the secondary industry will increase greatly in the future, such as remote maintenance of equipment and online drawing. With the increasing number of online jobs and the rapid growth of flexible employment groups, Yang Weiguo, dean of the School of Labor and Human Resources of China Renmin University, pointed out that how to protect the legitimate rights and interests of these workers, including reasonable wages and working hours, is becoming a new topic.

　　"The new flexible employment model covers ‘ Manual field economy in the digital age ’ That is, it has returned to the state of individual production, family production and local production. " Yang Weiguo said that many factors such as market environment, personal choice and technological convenience may continue to push this trend forward, so we need to study how to protect the legitimate rights and interests of these workers.

　　Li Wencan is full of confusion about his relationship with the platform. "What we signed with the platform company is not a labor contract, but a cooperation agreement. The platform company is not responsible for my five insurances and one gold."

　　At present, the most controversial issue about online flexible employment is the identification of labor relations. Internet platform enterprises and labor service providers have both signed labor relations and formed non-standard labor relations through outsourcing and labor dispatch, but most of them have signed cooperation and contracting agreements to establish civil cooperation relations. "This makes it difficult for the judiciary to judge and identify. In the event of an accident, it is difficult to protect the legitimate rights and interests of workers." Yang Weiguo said.

　　Experts suggest that in the face of increasingly complex and changeable employment patterns and ways, it is necessary to introduce new laws and regulations to make a clearer definition of new labor relations. "Only in this way can we better protect the rights and interests of workers and let social security play a better role." Zhou Guangsu said.