Rich rights and interests, delayed delivery and compensation, ask the new M7 to break 70,000 units in 45 days

   After a wave of Wang fried, "far ahead" has begun to appear "interlaced" (interlaced like mountains, no) phenomenon. Now, Huawei’s wave of "breaking the sky" has been used in the new M7 Dading gameplay: in early October, Huawei announced the new M7 worth 30,000 yuan Dading rights and interests, and soon made a commitment to the market to delay the delivery of subsidies of 200 yuan/day. On the basis of the order surge, the drainage of "welfare on the top is guaranteed" was formed again. The market continued to be hot, and the cumulative Dading has exceeded 70,000 units in the 45 days of listing! Triggered netizens to ridicule, Huawei just issued "benefits", regardless of their own pressure gameplay, giving the marketing market another lesson.

1

 

  Rights and security "together" Huawei is playing heartbeat?

  For a long time, the official listing of new cars will focus on "welfare" promotions, in order to win good market sales. Huawei has found a new way to stand on the "consumer side" and let the rights and protection of the new M7 go together!

  In terms of "welfare", Huawei’s new M7 rights and interests: (Time: 10.8-10)

  ① Dading enjoys 5,000 yuan to deduct 8,000 yuan, and the balance is reduced or exempted;

  ② Give away 12,000 yuan worth of inner and outer decoration matching gold;

  ③ Enjoy a matching right worth 15,000 yuan (as described below);

  Max Smart Driving Edition users can deduct the optional ADS2.0 urban pilot NCA function in equal amounts;

  Plus rear drive version users can equally choose a technology comfort package worth 15,000 yuan;

  Users of all models can also choose a combination of rights and interests worth 15,000 yuan (21-inch wheels worth 10,000 yuan and original rear-installed boutiques 3 choose 1)

2

 

  Shortly after the release of the 30,000 yuan rights and interests, the care plan for consumers to "back the bottom" was immediately released: Wenjiexin M7 users who completed the big payment before November 30, 2023 (inclusive), the order status on the AITO App from the date of "the delivery plan has been confirmed" to the date of "the vehicle has arrived at the store", if the corresponding waiting period in the table below is exceeded, the cash subsidy for car pickup will be obtained according to the number of days (the date the vehicle has arrived at the store – the date the delivery plan has been confirmed – the waiting period). The overdue subsidy standard is 200 yuan/day, up to 10,000 yuan.

13

 

  Two policies have come out one after another, allowing consumers to call "fun", creating a "Mate7 moment" in which the new M7 is set to break the 70,000 in 45 days. Even Yu Chengdong, executive director of Huawei, CEO of end point BG, and chairperson of smart car solutions BU, has to go to the factory to supervise production and quality control. He also personally made a commitment to the market: currently, the Sailis smart factory is working overtime, the entire supply chain has invested more than 1 billion new funds, increased more than 20,000 people, and the new production shifts are 22 hours a day, going all out to ensure delivery! Directly let consumers praise "this wave, stable"!

  Not only is it smart and safe, but the space is also beyond your imagination

  After 25 days on the market, 50,000 orders will be broken, 60,000 orders will be broken in a month, and 70,000 orders will be broken in 45 days. Naturally, this splash of orders cannot be achieved solely by "welfare" and "rights and interests". People are increasingly discovering that the new M7 backed by Huawei is not only full of sincerity, but also extraordinary in the fields of intelligence and security. Even regular items such as space and interiors are impressive.

15

 

  The length, width and height of the five seats of the new M7 are 5020 × 1945 × 1760mm respectively. Huawei creatively uses the "room acquisition rate" to tell the market that the body size is not equal to the large space, and the effective interior space is the point that needs to be paid attention to. The five seats of the new M7 have the best effective interior space in the same class, and the "room acquisition rate" of 66.3% leads the same class. The length of the car is 3338mm, which is better than the excellent ideal L7 and BMW X5L in the same class. Each position is very spacious. The trunk depth is 1100mm, and the standard volume can reach 686L, which can easily accommodate 12 20-inch boarding boxes. After the second row of seats is reclined and connected to the trunk, the maximum depth is expanded to 2051mm, which can form a loading space of 1619L, easily accommodate 30 20-inch suitcases, and with the 52L storage compartment of the trunk, the ultimate space efficiency meets the loading needs of family cars. At the same time, the new M7 enjoys a more flexible six-seat layout, providing consumers with more car purchase options.

16

 

  In terms of seats, the new M7 focuses on family travel scenarios and comprehensively optimizes the driving experience. The five seats are standard with new "marshmallow" seats, 10 layers of comfortable stacked design, and the total thickness of foam is 100mm; the standard four seats are equipped with ventilation, heating and massage functions, each seat is as comfortable as first class. Through Xiaoyi smart assistant, the double-row nap function of the main and co-pilot can be activated by voice. Enjoy six seats with new zero-gravity seats, allowing users to relieve fatigue while riding, as if they were in a space capsule, bringing ultimate comfort and relaxation experience.

17

 

  Backed by Huawei, I thought that the product power of the new M7 in the world was far ahead, but after it went on the market, I found that the original Dading gameplay was also unparalleled. In fact, apart from the surface look of the kernel, these "unattainable" all stem from Huawei’s always standing at the starting point of the user, resulting in the popular fried chicken in the automotive circle and the new M7 in the world. At present, all rights and interests are in place, and the opportunity must not be missed. If you are interested in the new M7 in the world, speed up and rush!

Who will compensate for the traffic accident caused by the driver? Let me tell you the real case!

  CCTV NewsIt is the consensus of many car owners to find a surrogate driver after drinking and socializing, but if the surrogate driver is fully responsible for the traffic accident, should the insurance company insured by the owner unconditionally settle the claim? Recently, the Shanghai No. 1 Intermediate People’s Court (hereinafter referred to as the Shanghai No. 1 Intermediate Court) heard a case of subrogation by an insurance company caused by "Internet + surrogate driving". The court ruled that the surrogate driving company should be liable to the insurance company according to law.

  At 21:33 on October 22, 2014, Mr. Zhou contacted a car service company to provide chauffeur services. At 21:45, the chauffeur Tang arrived at Mr. Zhou’s location. Due to Mr. Zhou’s drinking, his friend Cai signed a "entrusted chauffeur service agreement" (hereinafter referred to as the "agreement") with a car service company. The signature of the "agreement" was stamped with the seal of a car service company.

  At 21:50, Tang had a traffic accident while driving Mr. Zhou’s vehicle, causing damage to the three vehicles. The traffic police department determined that Tang was fully responsible for the accident. Afterwards, the insurance company that insured Mr. Zhou’s car paid Mr. Zhou 53,300 yuan for the claim, and then obtained the transfer of rights issued by Mr. Zhou, and sued a car service company in court.

  The insurance company believes that a car service company, as the party providing the driving service, should ensure the safety of the vehicle. Now the company is responsible for the accident and should bear the liability of 53,300 yuan.

  The court of first instance ruled in favor of all the claims of the insurance company. A car service company refused to accept it and appealed to the Shanghai No. 1 Intermediate Court, requesting that the original judgment be revoked and the original lawsuit request of the insurance company be rejected. An auto service company appealed that it was only a driver information service platform, an intermediary who provided driver service information to drivers and customers and facilitated the signing of the Agreement between the two parties, and was not a party to the Agreement. The driver-on-behalf relationship occurred between Mr. Zhou and Tang. Even if compensation is required, it should be Tang’s compensation.

  A car service company also proposed that the "Agreement" has stipulated relevant exemption clauses. For example, Article 12 stipulates that the client should first use vehicle insurance to settle claims. The company only compensates for "the part that falls within the scope of insurance liability but fails to pay", "the increase in insurance premiums in the following year" and "traffic compensation". Article 9 "Traffic accidents caused by non-personnel operations" are not responsible. When the customer logs in to the company platform to register, the company has informed the above exemption content, and the company’s website has also been publicized. When Mr. Zhou placed an order on the same day, the company also sent the relevant terms to Mr. Zhou via SMS. Therefore, the company has fully informed the exemption clause, and the exemption clause is legal and valid, and the company should be exempted accordingly.

  After the trial, the Shanghai First Intermediate Court held that it was not improper for the insurance company to assert the right of subrogation against an automobile service company based on the contractual relationship between an automobile service company and Mr. Zhou, and the exemption clause was not legally effective because it failed to provide a prompt explanation. An automobile service company should be liable for the losses caused by the traffic accident. Finally, 2nd-round Moderation rejected the appeal and upheld the original judgment.

  The Shanghai No. 1 Intermediate Court held that an automobile service company affixed the official seal to the "entrusted party" of the Agreement, and Mr. Zhou’s friend Cai signed it at the "customer confirmation". An automobile service company also recognized that Mr. Zhou sent the information that needs to be driven to the company. According to the agreement in the Agreement that "the agreement signed by the accompanying person shall be regarded as signed by the client himself", Mr. Zhou and an automobile service company reached an agreement on the Agreement. The Agreement has come into effect, and the two parties have established a trust contract relationship. An automobile service company is a party to the Agreement. It is not improper for an insurance company to claim the right of subrogation from an automobile service company based on the contractual relationship between an automobile service company and Mr. Zhou. In addition, an automobile service company provides paid driving services, and the designated driver is fully responsible for traffic accidents during the driving process. Therefore, the company is at fault in the performance of the contract and should compensate the client, Mr. Zhou, for his losses.

  The "Agreement" is a format contract provided by the company, and Article 12 of it is a limitation of one’s own liability. The "Agreement" does not take black or bold methods to draw the attention of the client. The company claims to prompt customers through notifications during website registration and sending text messages, but does not provide evidence to prove it. Therefore, this clause has no legal effect because it fails to fulfill the obligation to prompt and explain. In addition, since the driver Tang is fully responsible for the traffic accident, this case does not fall under Article 9 of the "Agreement". "Therefore, an automobile service company shall be liable for the losses caused by the traffic accident. (CCTV reporter, Li Wenjie)

"Wandering Earth" roadshow Zhengzhou Station, Wu Mengda exposed himself to oxygen inhalation between filming


1905 movie network news On December 26, the "Adventure Departure, Stubbornness to the End" roadshow came to Zhengzhou, and walked into the two campuses of North China University of Water Resources and Hydropower and Zheng Dashengda School of Economics and Trade Management to have a close exchange with thousands of students. It is reported that on the day of the event, many students queued outside the door early, ready to see the main creator’s style. The whole event was full of enthusiasm and extraordinary atmosphere. Wu Mengda, Zhao Jinmai, and Mike Sui, the stars of "Wandering Earth", appeared on stage, setting off the climax of the entire event. The main creators revealed the story behind the shooting of the film on the spot, and also participated in the interaction of the topic of "me and my stubbornness" and shared their own short stories about stubbornness. The movie "Wandering Earth" will meet with audiences across the country on

 

The roadshow scene was full of surprises, and the main creator arrived to review the shooting process


After the start of the event, two trailers and two features of "The Wandering Earth" were screened for the students at the scene first. At the same time, a positive clip of "The Wandering Earth" that has never been exposed was also shown up the ante. Although the clip is still in the confidential stage, judging from the exclamations of the students at the scene, this clip is "not simple"! As the pictures were broadcast one by one, the scene broke out into warm applause, and many students said they couldn’t wait to watch the positive film!

After the screening, "The Wandering Earth" stars Wu Mengda, Zhao Jinmai, and Mike Sui officially took the stage. Mike Sui said hello in pure Henan dialect and immediately got closer to the audience. Facing thousands of students, the three expressed their pride in being a part of Chinese science fiction films. Mike Sui first said: "The original work of" The Wandering Earth "is very magnificent, and the director Guo Fan is about to take the first step in Chinese hard science fiction. I am honored to be able to participate in it." And shouted: "My little heart can’t take it anymore."

Zhao Jinmai, a young actor born after 2000, used five "truths" at the scene to express his luck to join the crew of "Wandering Earth", and thanked the seniors for their care during the filming. Through this shooting experience, he learned a lot of secret techniques. "Every actor in" Wandering Earth "worked very hard. Zhao Jinmai’s costume is nearly 40 kilograms, and the descendants are three centimeters shorter when he wears it." Mike Sui quipped, which shows that every participant in front of and behind the screen of "Wandering Earth" worked hard.

Wu Mengda led the fan girl to scream, stubborn experience won applause, and thousands of people shouted adventure


The main creator of the scene also participated in the interaction on the topic of "me and my stubbornness". Zhao Jinmai said frankly: "My stubbornness is to constantly change myself. I used to be known for playing the little devil fairy of Bala La, but I don’t want to be limited to children’s characters." At the request of the audience, Zhao Jinmai performed the transformation of the little devil fairy of Bala La on the spot, and said generously: "Thank you for liking the little devil fairy, but I also hope that everyone can see my growth!"

And "National Grandpa" Wu Mengda’s answer touched the audience very much. He said: "My stubbornness is that I am 65 years old this year, and I have been shooting comedy for more than 40 years, but starting from’The Wandering Earth ‘to challenge new genres, but also to challenge new selves." During the filming of the film, Wu Mengda went into a swagger, and he had to take oxygen after each scene, but for the sake of Chinese science fiction, he and the young actors were stubborn to the end!


During the interactive session, Wu Mengda’s fan girl screamed and confessed. She said excitedly: "Teacher Wu Mengda is my favorite actor", and she also asked Wu Mengda why she starred in "Wandering Earth". Wu Mengda believes: "At first, I was a little mentally resistant when I received the invitation from Director Guo Fan, and I also had a skeptical attitude towards Chinese science fiction. But when I really put myself into the work, I saw the more than 500 young staff members of the crew face the work with enthusiasm every day, which really infected me. So it is my duty to throw myself into this filming full of novelty and adventure."


After the students shared their stubborn experiences with enthusiasm, the Zhengzhou Station of the film’s high school roadshow ended perfectly as thousands of students shouted "Wandering Earth, the first day of the new year, adventure departure". Next, the "Wandering Earth" crew will also go to Nanjing, Harbin, Xiamen and other cities.

 

The film is based on Liu Cixin’s science fiction novel of the same name and directed by Guo Fan. Wu Jing starred in the film, with Qu Chuxiao, Li Guangjie, Wu Mengda, and Zhao Jinmai starring. Mike Sui, Qu Jingjing, Zhang Yichi, Yang Haoyu, Li Hongchen, Yang Yi, Jiang Zhigang, and Zhang Huan starred. It tells the story of the sun’s imminent destruction and humanity’s impending journey to launch the "Wandering Earth" plan. The film will be officially released on February 5, 2019. On the first day of the new year, take a risk!

Nanning area Xingyue L Zhiqing has a big price cut! The reserve price is 152,700, and the quantity is limited.

In [car home Nanning Preferential Promotion Channel], we will bring you the latest car purchase benefits! At present, this high-profile model is undergoing limited-time preferential activities, with a preferential margin of 0.7 million yuan. The starting price has dropped to 152,700 yuan, which is a good opportunity to buy a car. If you want to seize this affordable opportunity, click "Check the car price" in the quotation form to get a higher discount and add a high-quality car for yourself. Take action and don’t miss this good opportunity to save the budget!

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The car system Xingyue L Zhiqing shows a delicate and dynamic design. Its front face adopts a unique family-style design, and the air intake grille adopts a large area of chrome decoration, creating a strong visual impact. The overall style combines strength and elegance, and the lines are smooth, showing the style of a luxury SUV. The proportion of the car body is coordinated, and the details are full of scientific sense and exquisite craftsmanship, which makes people unforgettable.

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Xingyue L Zhiqing proudly appeared on the stage, and its body size showed the combination of exquisiteness and atmosphere. The proportion of the body with a length of 4795mm, a width of 1895mm and a height of 1689mm was coordinated, and the wheelbase was as long as 2845mm, giving the car a spacious and comfortable ride space. Streamlined body lines outline a steady and dynamic silhouette, showing luxury temperament. The front and rear tyre size are both 235/50 R19, with unique rim design, which not only improves the driving stability, but also adds a dynamic visual impact.

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The interior design of Xingyue L Zhiqing is mainly exquisite and scientific, creating a luxurious and comfortable atmosphere. It is equipped with a 12.3-inch high-definition central control screen, which not only displays clearly, but also integrates multimedia system, navigation, telephone, air conditioning and other functions, making it easy to operate. The steering wheel is made of high-grade leather, which provides a good grip and supports manual adjustment up and down and back and forth to meet the needs of drivers. In terms of seats, Xingyue L Zhiqing is made of imitation leather, and the seat design pays attention to ergonomics. The main driver’s seat supports four-way adjustment of front and rear, backrest and height, and is equipped with heating and ventilation functions, so that drivers can enjoy a comfortable riding experience. In addition, the front seats also have electric memory function, and passengers can automatically adjust the seat position according to their personal habits. The co-pilot seat also provides multi-directional adjustment, while the second row of seats supports backrest adjustment. As for the convenience configuration, Xingyue L Zhiqing is equipped with two USB and a Type-C interface in the front row, which is convenient for passengers to charge and transmit data, and the driver’s seat also has the function of wireless charging of mobile phones, which fully meets the needs of modern drivers.

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The car is equipped with a 1.5T turbocharged engine with a maximum power of 120kW, which can provide excellent power output. This engine is also equipped with 163 horsepower, which makes the vehicle have good acceleration performance in daily driving. The matching 3-speed DHT gearbox further optimizes the power transmission and ensures a smooth and efficient driving experience.

Summarizing the evaluation of car home car owners, we can draw the conclusion that although there are some controversies about the appearance design, this car owner has a special liking for the protruding front face design of Xingyue L Zhiqing. His unique vision and preferences show that the appearance design of Xingyue L Zhiqing is not only a single aesthetic standard, but can meet the individual needs of different car owners. Therefore, the aesthetic design of Xingyue L Zhiqing may be one of its attractive highlights, which is worth further exploration and taste.

Dare to run a red light? "Face recognition" makes you "online celebrity" in minutes.

Cctv newsIt is obviously a red light, so it is a big difficulty for traffic management in China to break through it. Many people seem to suddenly become color blind as soon as they get to the traffic lights.

Everyone knows that it is illegal to run a red light, but almost everyone has run a red light. Why? Just because the illegal cost is low, few people are in charge, and even if it is broken, it is difficult to be found in time.

Capture the scene of running a red light.

Capture the scene of running a red light.

However, with the development of face recognition technology, this management difficulty may be broken. Recently, some cities in Shandong and Jiangsu began to use face recognition systems at traffic intersections to capture pedestrians and non-motor vehicles running red lights and expose them on the spot. So far, the effect is not bad.

There is an electronic display screen at many intersections in Suqian, which is called the face recognition system for pedestrians running red lights. Once a pedestrian runs a red light, his image information and some personal information will be presented on the display screen in time, and the time difference between them is only about 10 seconds.

It takes only 10 seconds from running a red light to video exposure!

Just 10 seconds! This means that pedestrians just ran a red light and came across the road. As a result, they looked up and saw their own scene of running a red light.

It takes only 10 seconds from running a red light to video exposure!

Identifiable identity information

In addition to live playback, the traffic control department will also connect household registration information for exposure. At the intersection of century avenue and Hongzehu Road in downtown Suqian, the live pictures of citizens running red lights at this intersection in recent days are being scrolled on the big screen.

Xia Jianshe, deputy detachment leader of the traffic police detachment of Suqian Public Security Bureau: Everyone can see the display on the big screen. Some people will take the initiative to call our traffic control department after running a red light, and are willing to accept the punishment to ensure that they will not run a red light again. Let’s remove his photo. In the second way, we will take the initiative to contact him by comparing his contact information.

Xia Jianshe, deputy detachment leader of traffic police detachment of Suqian Public Security Bureau

Xia Jianshe, deputy detachment leader of traffic police detachment of Suqian Public Security Bureau

The accuracy of face recognition at 10 intersections is over 90%

For pedestrians and non-motor vehicles who run red lights, the traffic control department will impose fines on 20 yuan and 50 yuan respectively. At present, Suqian has installed face recognition systems at 10 intersections, exposing 580 pedestrians and non-motor vehicles running red lights, and the accuracy of face recognition is over 90%.

The accuracy of face recognition is over 90%

SuqianInstall face recognition system at 10 intersections.

Not only capture evidence, but also identify identity information.

In Jinan, Shandong Province, the data in 2016 showed that road safety accidents caused by pedestrians accounted for 16% of all accidents; Road safety accidents caused by non-motor vehicles account for 33.4% of all accidents. Recently, Jinan has also started to use the face recognition system.

Not only capture evidence, but also identify identity information.

Not only capture evidence, but also identify identity information.

When the red light is on, if a pedestrian crosses the stop line, the system will automatically capture 4 photos, keep the video for 15 seconds, and intercept the head of the illegal person. This system can not only capture and collect evidence, but also identify the identity information of illegal personnel. Even at night, it can be clearly imaged.

In addition to a fine for running a red light, you will also be sent to the intersection for duty.

Since the face recognition system was put into use in Jinan in early May, more than 6,200 illegal acts of running a red light have been caught. In addition to fines, people who run red lights will also receive traffic safety education and be sent to intersections for duty.

Running a red light will be sent to the intersection for duty.

Running a red light will be sent to the intersection for duty.

After nearly a month of rectification, the compliance rate of pedestrians and non-motor vehicles has been greatly improved. In the future, Jinan will install this system at about 50 major intersections in the city. 

Easy car: stable price+improved sense of technology, BYD Han EV hits the hearts of young customers.

According to the data of "Yi Che Zhi" and "October Passenger Car Market Operation Report", in October 2021, the sales volume of BYD Hanxin Energy reached 9,250, a year-on-year increase of 134.3%; From January to October this year, BYD’s cumulative sales volume of Hanxin Energy was 82,087 vehicles. According to the data released by BYD, as of October, Hanxin has achieved positive sales growth for seven consecutive months, and the monthly sales volume has exceeded 10,000 for the sixth time. Therefore, Hanxin has also become a well-deserved star among domestic high-end new energy vehicles.

Zhang Lin, the general manager of Beijing BYD Dynasty flagship store, told Yi Chezhi that BYD Han, as a domestic B-class car, accounts for about 40% of consumers aged 25-35, which is quite rare. He believes that Han models are widely favored by the younger generation, which is the result of the proper combination of product strength and channel sales strategy.

Nowadays, vehicle modeling is a prerequisite for grasping the younger generation of consumers. Former Audi design director Iger has sharpened his sword for five years, integrating China elements with international trends. The birth of BYD Han has created the DNA of a new era of independent vehicles, and its design sense and trendy aesthetics have undoubtedly touched many young consumers. "Most young people are’ Yan Kong’, and the plain shape is tantamount to a horse slipping." Fan Anjing, sales director of Suzhou Ganyuan Xinjing BYD, said, "Young people’s pursuit of beauty is more unique than other age groups, and Han’s overall design is not stereotyped, which is far from the stereotype of domestic independent brand models."

Zhang Lin pointed out that in addition to design, the sense of science and technology is also a major selling point for products to attract young people. BYD, which built its own R&D system in the early years, is a leader in the automotive three-electric system. Soon after the revolutionary R&D achievement-blade battery was launched, BYD Han EV also came out.

Based on excellent quality, BYD Han EV also has the "Three Electricity Lifetime Warranty", which can be described as full of sincerity. Fan Anjing said that when explaining the Han model to potential users, the most basic thing is to fully develop the product’s own value. "The configuration of the car, the after-sales policy and BYD’s technology are the overall value of the vehicle. The value reflects the basis of pricing, and it is concluded that the model has a strong cost performance, which is an important basis for attracting young users to buy entry-level high-end cars."

"Chasing low prices" was once the label of domestic car consumers. With the improvement of national consumption level and industrial manufacturing level, a new generation of young consumers no longer blindly pursue low prices to save money, but they will not rudely pursue the identity brought by high prices. From the sales performance of BYD Han, young consumers tend to be more rational and pay more and more attention to the brand’s "true cost performance".

As a strategic model of BYD’s comparable Tesla Model 3, the Han model also has a fairly stable price system, which is rare among independent models. Zhang Lin revealed that since the listing, Han models have been sold at the manufacturer’s guide price, and dealers have not sold at a premium or at a reduced price. "In the past, consumers who bought domestic brands often encountered price cuts a few months after buying a car, so everyone would tend to wait and see the price and hold the money for purchase. Selling at the guided price like BYD Han is conducive to maintaining the high-end image of the brand and increasing consumers’ trust in the brand. "

Not only that, according to Zhang Lin, the purchase mode of "consignment by order" by Tesla and other brands has greatly reduced the inventory pressure of dealers on Han models and laid the foundation for the stability of the price system of the whole Han model. Especially in 2021, when there is a shortage of automobile chips and the production capacity is tight, the period from "making a decision" to picking up a car becomes longer. This model reduces the wait-and-see bargaining mentality when holding money for purchase, and indirectly makes consumers recognize the price.

What is the acceleration time of Mercedes-Benz e300 in 100 kilometers?

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The acceleration time of Mercedes-Benz E300 is 6.6 seconds per 100 kilometers, which can directly reflect the dynamic performance of the car.

Among the vehicles with the same displacement, the vehicles equipped with turbocharged engines usually perform better in the acceleration of 100 kilometers, because they have stronger power output and a wide maximum torque output range, so that vehicles can exert their best acceleration ability at low speeds.

As a mid-range model of Mercedes-Benz, E300 has been completely redesigned in appearance and interior.

It is equipped with the interior ambience lights of Mercedes-Benz S-Class models, which makes the lighting combination in the car more luxurious when the lighting system is turned on at night.

In addition, the headlights can automatically adjust the brightness according to the external environment, providing a smarter lighting experience.

Pre-sale price of 300,000/600,000 BYD Tang announced.

speed up apply the brakes oil consumption second rice rise Still very fierce to test the new BYD Tang DM 80 first. Evaluation Editor-Liang Haiwen:

For its acceleration and braking performance, in fact, this level can already be predicted before the test, and the new Tang DM 80 impressed me deeply mainly because it should be said that it has done a good job in driving quality. The quiet and comfortable feeling when driving with pure electricity will make passengers have a good riding experience, and the excellent performance of kinetic energy recovery system is also an important assistant to reduce energy consumption/fuel consumption. On the whole, if you are interested in buying a hybrid model, Tang DM is a model worthy of special consideration.

Evaluation editor-Chen Hai maid:

The hybrid system of Tang DM can be said to be relatively mature, although it has a lot of bright data, such as speeding up the results in less than five seconds. But it is a family car after all, so I am actually more concerned about its pure battery life and daily driving experience. Fortunately, I am not disappointed. More importantly, the new Tang price is quite kind. Even if you don’t want a hybrid model, then the fuel version of less than 130,000 is believed to impress many friends.

Evaluation Editor-Huang Rongjia:

It is not news that Tang DM accelerates quickly. The old model itself is very fast, and the new generation has inherited the aura. What really surprises me is that the new generation of Tang DM is equipped with 22-inch rims and brembo six-piston brake calipers, and the vibration reduction effect is very good. If you consider that this is a medium-sized 7-seat SUV with less than 300,000, it is really exciting. For BYD, for China brand, it’s really disappointing this time, which makes people sit up and take notice.

Volvo dumped 28 billion luxury electric "baggage" to Geely.

Volvo pulled out of the pole star and its share price soared by 30%.

Volvo Car announced that it will no longer provide funds for Polar Star and plans to reduce its holdings. The reduced shares will be mainly taken over by Geely.

In the past, some analysts believed that Volvo held a large number of polar stars, which dragged down Volvo.

The market reaction confirmed this view, and Volvo’s share price soared just after the announcement.

Volvo pulled out and its share price soared.

Volvo Car (hereinafter referred to as Volvo) announced that it would stop blood transfusion to Polar Star and adjust its shares.

At present, Volvo is evaluating the distribution of shares in Polar Star to its shareholders, and Geely Sweden is the potential main recipient.

Some analysts believe that Geely will replace Volvo’s position as an important shareholder of Polar Star.

For Volvo’s reduction, Geely responded that it supports Volvo to concentrate resources on developing itself.

Geely also stated that it will continue to provide comprehensive business and financial support for Polar Star.

Geely also added that supporting Polar Star will not make Geely reduce its holdings of Volvo. This will be added, because only last month, Geely reduced its holdings of Volvo.

Volvo currently holds 48% of the shares of Polar Star. Some analysts once thought that holding such a high share was a burden for Volvo.

The market proved that this was the case. After Volvo announced its withdrawal from Polar Star, its share price once rose by 30%.

The share price of Polar Star once fell more than 15%, and its market value shrank by nearly 86% compared with the highest value.

The polar star, which just announced layoffs not long ago, is now worse, and the recent situation is in sharp contrast with Volvo.

Volvo is in a good situation, but Polar Star is in a bad situation.

On February 1st, Volvo released its performance report, which showed that its global sales in 2023 was 708,000 vehicles, driving the company’s revenue to increase by 21% year-on-year to 399.3 billion Swedish kronor (equivalent to about RMB 275.9 billion).

Excluding joint ventures and associated companies, the company’s basic operating profit is about 17.694 billion yuan, up 43% year-on-year.

What is even more rare is that the transformation results are also good:

Volvo sold 113,000 pure trams last year, up over 70% year-on-year, and the sales volume of plug-in hybrid vehicles was 152,000, up 10% year-on-year.

Simply calculate, the sales volume of Volvo’s new energy vehicles accounts for over 37.4% of the total sales volume.

Jim Ron, CEO of Volvo Cars, summed it up:

In 2023, Volvo’s revenue and profit reached new highs, which was an important milestone on the company’s transformation road.

In 2017, Polar Star, a joint venture between Volvo and Geely, did not perform well last year.

The annual sales volume was only 54,600 vehicles, and the total loss in the first three quarters was equivalent to RMB 5.27 billion.

Just announced 15% layoffs last week, saying that "the market is full of challenges", and it is necessary to adjust the business scale to cut costs and reduce blood transfusion of Geely and Volvo.

The poor performance of Polar Star is partly due to insufficient attention to the domestic market. The financial report in the first quarter of last year showed that its revenue share in China was only 1.4%.

Polar Star realized the problem, and in order to cater to the preferences of consumers in China, the new polar star 4 was designated as an SUV model.

In view of the local development in China, it was built on the vast platform of the same model SEA, the chassis was tuned by Volvo, and considering the intelligent competitiveness, Meizu’s Flyme Auto was installed on the car core.

It can be seen that Geely assembled the main battle for the battle of Polar Star 4.

In June 2022, the market value of IPO rushed to the pole star of nearly 197.3 billion yuan, which ushered in a dream start, but it was abandoned by "Swedish fellow villagers" less than two years later.

With the withdrawal of Volvo, the problem of polar star is more directly placed in front of Geely case. Geely has gained more direct equity, so it is necessary to try to make Polar Star shine again.

Editor in charge: Ruofeng

The cake in the industry is not enough, and the marketing depends on the head anchor … What is the reason why it is "difficult" to make up domestic products?

Every reporter Shu Dongni, every intern reporter Huang Hai, every editor Liang Xiao    

The public opinion storm caused by 79 yuan Huaxizi’s eyebrow pencil has not stopped.

On September 14th, some event-related entries, such as "Netizen explodes Hua Xizi’s five makeup brushes for 919 yuan", "What eyebrow pencils are more expensive than Hua Xizi’s" and "Yu Meijing’s powder rose by 320,000 a day", were posted on the hot search, which triggered a total reading volume of over 200 million times.

Consumers who questioned the price of Huaxizi poured into traditional Chinese beauty brands with more cost-effective performance. Since September 12, brands such as Bee Flower and Yumeijing have been on the hot search in turn, becoming the "new favorites" chosen by consumers.

In the transformation from "online celebrity" to parity, there may be a consumption trend that cannot be ignored — — It seems that the first generation of online celebrity beauty brands represented by Hua Xizi and Perfect Diary can’t be sold in Amoy’s base camp. According to the data of the third-party research report, the reporter of national business daily found that the total GMV of Huaxizi had a high year-on-year decline for several months since December last year on the Alibaba platform, the base camp where Huaxizi started.

"It has never been used, and the price/performance ratio is average." Yemeng, who lives in Foshan, Guangdong Province, bought Hua Xizi’s makeup remover, cosmetic eggs and eyeliner two or three years ago.

For yemeng, who didn’t have a job at that time, the singer Charlie was the only reason for her to buy Hua Xizi. She was a hardcore fan of Charlie. "In fact, even if I knew that Charlie had become a brand friend, I hesitated for a long time before buying it, because I knew that it was low in cost performance, mainly in marketing. So I didn’t buy its ace product, but bought something I thought I would use. "

When it comes to lipstick and honey powder with a "good" reputation, yemeng, who has always been careful in skin care, bluntly said: "Honey powder lipstick is a bit ‘ Wrong species ’ … …” Yemeng’s experience is not unique. On social media such as Weibo and Xiaohongshu, there are many discussions about the quality and price of Huaxizi.

On September 13, the related terms of Hua Xizi’s eyebrow pencil were more expensive than gold on the hot search.

Taobao platform shows that the price of Huaxizi Shouwumei chalk in Huaxizi’s official flagship store is one replacement in 89 yuan, with a net content of 0.08g. After conversion, the average price per gram is 556.25 yuan, which is nearly 20% higher than the latest published unit price of gold in China and Shanghai Gold Exchange.

Image source: Weibo @ Hua Xizi Florasis

Is Huaxizi expensive?

"The price of Huaxizi is in the upper-middle price range among domestic products (beauty products)." On the afternoon of September 14, a person who was responsible for the live broadcast of a domestic brand e-commerce told reporters. However, the person also said that when calculating the price of eyebrow pencil, consumers should also take the replacement into account. Take the price of Hua Xizi’s live broadcast room in Li Jiaqi as an example. 79 yuan buys one and gets two replacement clothes, with an average price of 329.17 yuan per gram.

Compared with mainstream makeup brands on the market, the unit price of this eyebrow pencil of Hua Xizi is in the upper-middle level of the industry. In fact, entering the mid-to high-end market has always been the business goal that Hua Xizi is laying out.

According to several authoritative sources, Hua Mantian, the founder of Hua Xizi, once bluntly said: "For a long time, the high-end market of China cosmetics has been monopolized by international brands. But today, many products of Huaxizi have cut into the middle and high-end price belt and achieved certain success. "

However, for price-sensitive consumers, domestic beauty products with rising prices seem less attractive.

According to the latest research report of China Merchants Securities, in the nine months from December 2022 to August this year, the monthly GMV (total turnover) of Huaxizi products on Ali platform only increased in three months. In December 2022 and January 2023, the overall GMV of Huaxizi on the Ali platform dropped by as much as 45% and 56%.

Not only Hua Xizi, but also the perfect diary that ran out almost at the same time as Hua Xizi has a similar situation — — In the past nine months, the GMV of Perfect Diary on Ali platform has declined year-on-year almost every month.

The trend of pressure may have appeared in 618 last year. According to the research report of Guoyuan Securities, during the period of June 18, 2022, the brand growth rate of Huaxi Zi failed, with a drop of 41%.

On the afternoon of September 14th, the reporter sent an interview request to Hua Xizi on the issue of sales volume. As of press time, the other party has not responded.

"The research data is also biased. As far as I know, there is more than one channel for brands now. Taobao, Shake (sound), Fast (hand) and Little Red Book all need marketing costs. Brands may focus on Taobao at this stage. If other sales channels perform well, they may focus on other channels (such as marketing costs). Brands don’t want to be monopolized by the platform, making themselves very passive. "

On the evening of September 14, an e-commerce industry practitioner bluntly told reporters: "To be honest, we don’t know whether the sales volume of the brand is rising or falling, because the industry of live e-commerce may find many anchors to bring the goods, and all the sales data are in the hands of the boss or the corresponding merchants’ meeting knows that the company’s data has a wall."

However, in Wang Kai’s perception, the overall beauty is indeed on the decline in the past two years.

Wang Kai had previously worked as a "friend" in the head live broadcast room. He analyzed to reporters: "One is because there will be more new products of beauty, and now both domestic products and big brands are actually rolling … … For domestic products, it is more powerful in cost performance, but many of them have no brand power to support, so if it is not a very classic product, its product life cycle will be shorter. "

"Now it doesn’t cost too much to build a brand and make a product, so it won’t have long-term vitality."

It is not difficult to make products, and marketing has become the "number one project" of the brand. In the process of industry involution, the live broadcast room of the head anchor still has great appeal to domestic beauty brands.

Everyone is criticizing Hua Xizi, but almost all brands want to be Hua Xizi. Since I started to contact Li Jiaqi Live Studio in 2018, in just five years, Huaxi’s revenue has achieved a leap from tens of millions to billions.

"Lick" — — Wan Qing, who was in charge of the live broadcast of a domestic beauty brand, used this word to describe the company’s dependence on the head anchor. Wan Qing’s brand has appeared in many popular variety shows, but its dependence on the head anchor is not much different from that of small brands. "Sometimes it is a loss, because self-broadcasting is not necessarily so good."

Wan Qing told reporters that the cooperation between his brand and the head anchor often adopts the model of pit fee plus commission. Wan Qing recalled that the price of cooperation with a head anchor at that time was about 300,000 to 400,000 pit fees, plus a certain percentage of commission. "There is also a molecular parent link. If it is a parent link, it is more links, and it will be more expensive."

Wang Kai provided a set of data to the reporter. In the beauty industry, there are two main ways to cooperate with the live broadcast room. One is a pure maid, which is about 30% ~ 50%; The second is the pit fee plus commission, but the commission is probably between 30% and 50%, depending on the cooperation rules between the product and the anchor. "If you are like the previous top anchor, his commission will not be lower than 40% or 50%."

Image source: Weibo @ Li Jiaqi Austin

In the face of such a high proportion of commission, why are brands looking for goods in the live broadcast room still "endless"?

"Live broadcast is a must for domestic beauty."

Wang Kai gave a view similar to Wan Qing’s. He thought there were two main problems: exposure and transformation.

"If you have a deep cooperation with the head anchor, the head anchor will give you a video, and its broadcast volume may reach several million, which is equivalent to your exposure of several million in the whole network; If there is a super head anchor, there may be tens of millions in one game, which means that your product has tens of millions of exposures. " In terms of transformation, "a small-headed anchor, if it sells well, will bring you an output of about one million. Although you said that you paid a commission of 30% to 40% to this anchor, you still earned it."

In Wang Kai’s view, the brand’s choice of head anchor has hidden benefits. "First of all, this is an increase in exposure. There is no way to calculate the income, but it is indeed a relatively large hidden income. If Tik Tok has these exposures on Taobao, it will correspondingly increase the search volume of keywords on Taobao … … After the product goes on the market, there will be more things to consider, which will definitely be much better than yourself.

Cover image source: vision china -VCG41N171299989